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Brand Management

With its exceptional knowledge of the international sports marketplace and a unique methodology for analysing each brand’s best features, Troisième Ligne is well-versed in picturing a range of ways to transform a brand into an attractive entity.

Our fields of expertise are:
– Brand auditing
– Analysis and redefinition of marketing strategy
– Brand identity (crests and logos, product and retail)
– Brand stretching strategy
– Style guide and brand book
– Brand protection and anti-counterfeiting
– Co-branding strategy
– Image management for players and sports personalities
– Creation of ranges catalogues
– Management of promotional campaigns